A time when grocery shopping was a simple thought of heading out for grocery store has changed with time. With technology and internet advancements, we know how far we’ve come. Long gone were the days when this ancient thought prevailed. Now, the world has dived itself into the new norms of technology and modern trends that have facilitated us in the best way possible.
With life stuck between work and social activities, consumers that once thought online grocery store as a scam/fraud now rely completely on it for stocking up their groceries. They save up their productive hours by earning those extras through over-working or planning. What’s more attractive is the product quality, convenience, timely deliveries and tracking of orders. Consumers are relying on online grocery rituals in order to carry out their other hectic schedules. Hence, perceptions are changing with minds thinking about the positive aspects of online grocery store.
Growth of Online Grocery Business in Pakistan:
In Pakistan, there are hundreds of reliable online shopping websites that are exceling with their hassle-free services. For instance, Asanbuy.pk provide exceptional services to its customers by serving timely deliveries of their quality products. Hence, mostly the millennials and Generation Z are attracted to the online shopping trends.
The ultimate convenience that customers receive through online shopping is a major factor for its expansion at an exponential rate. Hence, customers are turning themselves into online shoppers and saying goodbye to those traditional ways of shopping. Owing to the pandemic, people have switched their shopping habits towards the online rituals. Moreover, the need to stay isolated and socially distanced from people in this critical days of pandemic has caused an upscaling benefit to the food and beverage e-commerce sector.
With just some few clicks, we can get all our desired items delivered within the specified period of time and that too right at our doorstep. Hence, consumers can run other personal and professional errands while surf through the online websites to get their shopping done. Online websites have their own delivery men and at times they take delivery services from third channels. Hence, consumers no longer have to carry their huge stack of grocery or shopping items to their homes. Thus, this has eliminated their sufferance regarding the carriage of huge items because deliverymen are there for you to do it.
Wandering through each sections of retail stores often make us wonder if other items are out of stock. Thus, instead of picking the right products only we end up shopping for unnecessary items we don’t need to. With online grocery store you can purchase only those items that are required and that too anywhere, anytime. For instance, Asanbuy is a reliable and hassle-free online grocery store that offers a search engine with different categories for its online customers to search their favorites. Hence, this has made a lot easier for customers to add only necessary grocery items into the cart so that they can save more money while doing grocery shopping.
Benefits of Online Grocery Store:
Retail stores lack variety of products you often find online. For instance, a huge range of grocery items of different quality brands are available online rather than in those supermarkets. Moreover, some products lack quality and some are close to expiration. But with reliable online services, these issues are quite less likely to occur. A wide range of quality grocery products are available for customers online at reasonable prices. Hence, customers can get their hands on new products to try.
Customers find it super convenient since they don’t have to cut off their productive hours just to stand in the long queues of grocery stores. Thus, they can earn and save more at the same time.
What mostly attracts customers towards online grocery store is the offers, deals and seasonal discounts thrown by theses websites. For instance, Eid, Christmas, Black Friday etc. are some of the discount seasons which online customers greatly enjoy. Moreover, some of them offer permanent deals such as free shipping over the purchase of groceries at amount of RS 5000 or more.
On the contrary, there are still a great percentage of customers that opt for traditional methods due to satisfaction of touch and trust issues due to internet frauds. According to research, the perception of customers varies when it comes to whether opt for online or traditional rituals.
Online websites saves a good amount of your time. Instead of grabbing your keys to drive your way to the retail stores/grocery marts and searching your desired products. Strolling through those sections of marts, finding and selecting your favorites and standing in those long queues of grocery stores can be a real challenge. However, you can simply add your favorites into your cart without having to dive yourself into the hassled traditional shopping. Lastly, all these positive aspects of online shopping has caused a great negative impact on the traditional one.