How to write SEO content with Artificial Intelligence.
More than 80% of marketers employing artificial intelligence (AI) say they have experienced rapid and positive changes in their businesses.
The idea of using AI to write articles may sound like science fiction, but it’s already happening.
This post is for you if you are looking for ways to improve the way you write.
In this step-by-step guide, you’ll learn:
- How to write articles using AI
- AI-powered writing tools for every stage of the content creation process
- The Pros and Cons of Using Artificial Intelligence to Write Blog Articles
Note: I have not taken into account the time of research and editing. I have a clear idea of the topics I am going to include and the sketch of the content before I even start writing an article.
I carry out four phases in my writing journey: editing the content, the structure, the style and finally the presentation.
Are you ready to get started?
How to write articles using AI (speed reading)
Here are the steps to use AI to write content:
- Use AI to create topic ideas.
- Create an SEO-oriented content calendar.
- Create an SEO-optimized article outline.
- Reduce research time with AI for content creation.
- Write the article with AI.
- Edit the part (manual step)
- AI writing assistant to polish the writing.
- Correction of the article.
- Plagiarism check.
Use AI to brainstorm topics
If you have a hard time thinking about topics to write about, let AI work for you.
AI can generate a list of potentially interesting topics from your data.
You can then choose the good ones from the list to create your blog posts or articles.
This is the result that an AI writer like Simplified, Rytr or Nichesss gave me.
Entry: How to create a vertical urban garden at home
Result:
- Vertical Urban Gardening: What You Need to Know to Get Started
- How to create your own urban vertical garden at home
- What you need to know about how to create your own vertical urban garden at home
- 10 Easy Ways to Grow Your Own Vertical Garden
- How to create and maintain an urban garden at home
Create a content calendar focused on SEO
You can use AI to create an SEO-oriented content calendar.
That means using an AI-powered tool to do your keyword research.
You can add all the keywords related to your main topic to a keyword grouping tool, and it will Google each of them to show you which ones you should focus on with the same article.
Create an SEO-optimized draft article
Before I started using SEO tools to write articles, I manually checked the pages that were at the top of Google’s search engine to see what they had written about.
I would then create an outline for my article that would be better than the existing content. With an AI-based tool like Copy.ai, what used to take me from 30 minutes to an hour now takes me 5 or 10 minutes.
Who is it Copy.ai for?
After using and trying Copy.ai, I have realized that it can make life easier for:
- Those who are dedicated to email marketing
- Web copywriters
- Freelance content writers
For freelance content writers Copy.ai is the perfect tool because it achieves:
- Blog Ideas
- Headline
- Blog Schemas
- Conclusions
- Listicles (sounds a little weird, haha)
The blog title generator is very useful when you are going through a creative bump as it saves time.
Most of the headlines generated are basic, but sometimes you’ll find the perfect title.
For example, after striving to write a suitable title for the article dedicated to urban gardens, I used Copy.ai and generated these headlines.
After trying to write a suitable title for the article, I used Copy.ai and it gave me these headings you see above.
I used the first suggestion, but the other options might work too, if some changes are made to them.
In addition, they suggest more content ideas only using the “Blog Title” option.
Copy.ai has created an extension that allows you to work simultaneously with Google Docs and Gmail tools.
The plugin also contains all the features you’ll find on the Copy.ai website, so you won’t have to revisit the website every time.
AI-assisted search
Using AI can help you significantly reduce your research time.
For example, with AI-based tools like Genei, you can quickly find summaries of articles, reports, and pdfs.
Write the article with the help of AI
Once you have a good outline, it’s time to start writing your article.
You can use AI to help you in this step.
There are several AI-based tools that are useful, but I like to use Copy.ai or Rytr for this step, depending on the topic.
Another very interesting AI is CopyMatic is a new software based on artificial intelligence that writes unlimited texts for sales pages, emails, ads and video scripts in 25 languages and in just 5 minutes.
It also has a plugin that you can use in WordPress with the API they offer and that allows you to import from CopyMatic the articles on your blog.
Edit the item (manual step)
Once you have the first draft, it’s time to start editing your article.
This step includes data checking, style editing, structure editing, presentation editing, and SEO editing.
What are the 4 components of a blog post?
Before you start writing, you have to learn the basics of a blog structure.
A blog post has 4 main elements:
- Title/Headline: Introduce the main idea of the article
- Introduction: Tell the reader what the article will be about
- Body: Delve into the topic of the article
- Conclusion: Summarize the main ideas
When it comes to writing articles that share tips, recommendations, or any other kind of relevant information, a well-organized format makes all the difference.
Without these 4 elements, your article will seem chaotic and disorganized.
It will be harder to gain the trust of your readers if you do not manage to provide valuable and easy-to-read content.
Refine and improve paragraphs
Once you’ve finished writing your blog post, it’s time to polish it with the help of artificial intelligence.
AI writing assistants are great for rewriting and polishing your sentences and paragraphs.
They can help you with the structure of the paragraphs, so that they flow with each other and create a more natural tone of dialogue.
Tools like Wordtune can rewrite sentences one by one to make them more conversational and natural.
This tool is especially useful if you are not a native English speaker.
For Spanish you have to Simplified.co in its modality of “Content rewriter” or NeuralWriter, to give an example.
Article Correction
Although AI can’t completely replace a human copywriter, it can help identify errors that an editor might overlook.
Grammarly is a good example of an AI writing assistant that helps you proofread your article, but only in English.
Grammarly combines machine learning with natural language processing technology so you can find and correct errors in your writing.
In Spanish you have spell check or LanguageTool, the latter very interesting and with plugin for Chrome or download application for Windows.
I don’t use them much, so I don’t know exactly how reliable they are.
Other interesting proofreaders are Lorca and abcCorrector.
Check for plagiarism
If you employ external writing services or an AI in your work plan, it’s important to use a plagiarism checker to make sure you’re publishing original content.
A plagiarism detector will compare your article with other articles on the web to make sure nothing has been copied or reused without permission.
I like Quetext, but there are a lot of plagiarism checkers.
If you are looking for a free option, Plagiarism Detector offers you a free plagiarism checker with a limited number of 1000 words.
Another one I often use in its Windows version is Plagiarism Checker X, accurate and easy to use.
In addition, their database is larger than that of most verifiers, which ensures the accuracy of the result.
Reasons to use AI to write articles
Reduced learning curve: More often than not, using AI to write an article takes less time than writing it manually. It requires no more effort or skills than using a word processor like Google Docs.
More productivity: AI tools are designed with speed and efficiency in mind: you can try different drafting versions of your ideas until you find the best one.
Better writing: Using AI can help you rewrite and polish sentences, so your articles read more naturally.
The Risks of Writing with AI
Danger of copied content: There is a risk that the use of AI to write articles will generate content that is not original. Before you publish an article, be sure to check for plagiarism with a tool like Quetext.
No quality control: Another risk is that the quality of AI-generated content can be very different. Sometimes AI-generated text doesn’t seem natural or grammatically correct. But this can be easily fixed by editing and correcting the content.
There is a risk that AI tools will be of poor quality: Each tool has a different level of sophistication, so you must choose a technologically advanced tool to achieve quality.
Inconsistency with brand voice: When different copywriters use AI content generators in their own way, there’s a risk that your brand’s voice will be inconsistent in tone and style. You can avoid this if you have guidelines and apply a style guide when using AI content generators.
Factual errors: AI-generated content can contain factual errors, so make sure you have a rigorous editing method if you use it in your content marketing.
Conclusion
Globally, using Artificial Intelligence to write articles helps to increase the frequency of publications and create better content.
It is important that you have a plan in place to address the disadvantages of these AI-powered article writing tools.
With a little creativity, you can use AI for a lot of tasks in your content marketing-related workload.
So, go ahead and start using AI to make your life easier.
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